Why do my reviews look like demo or sample data?

FAQ · Updated Oct 16, 2026

There is no Demo reviews or Sample data toggle in WiseReviews. Widget settings do not include a switch that turns demo or sample reviews on or off.

If your storefront reviews look like demo or sample data, it usually means something else is going on. Check these in order.

Unpublished reviews

Only Published reviews appear on your storefront.

  1. In WiseReviews, open Reviews.
  2. Filter to the product you are checking.
  3. Open the Published tab.

If the reviews you expect are under Unpublished, select them and click Publish. See Manage your reviews.

Product picker locked to the wrong product

On product templates, leave the Product picker empty on the Product Reviews and Star Rating blocks. If a specific product is selected, every product page can show that same product's reviews, which often looks like placeholder or demo content.

  1. In the theme editor, select the Product Reviews or Star Rating block.
  2. Clear Product if a product is selected.
  3. Click Save.

See Install the review widgets on your store. If a product is missing when you try to pick one in WiseReviews, see A product is missing from the product picker.

No real reviews imported yet

If you have not imported or collected reviews for that product, the widget has nothing real to show. Import from a marketplace URL, the Chrome extension, or CSV first.

See Import reviews from AliExpress and other marketplaces.

Still looks wrong?

Confirm the WiseReviews app embed is Active and the widget blocks are on your live theme. More checks: Review widgets not showing on your store.

Still stuck? Message us from the chat widget and we'll help.